AI-generated summary
This job is for a Regional Campaign Strategy Manager who leads exciting marketing campaigns and the planning of initiatives to boost customer experience. You might like this job because it offers a chance to innovate in a vibrant, growth-oriented environment!
It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description
Key Responsibilities
Regional Campaign Strategy & Execution: Lead the end-to-end planning, coordination, and delivery of integrated regional campaigns that align with business objectives and ensure impactful results across markets.
PMO Ownership for Strategic Initiatives: Act as central PMO lead for cross-functional regional initiatives, including initiatives that enhance the end-to-end customer experience and drive transaction per visit such as in-app store merchandising.
Strategic Framework Development: Design and implement frameworks for campaign planning, deal selection, budget allocation, and performance tracking. Equip local teams with toolkits and playbooks to ensure consistent execution and brand alignment.
Local Market Partnership: Work closely with the local teams to adapt regional strategies for local relevance. Facilitate best practice sharing, align campaign and initiative objectives, and support market-specific execution.
Performance Measurement & Reporting: Build and maintain robust tracking and analytics to evaluate campaign and initiative effectiveness. Deliver insights and strategic recommendations to senior leadership to drive continuous improvements.
Innovation & Growth Initiatives: Identify growth opportunities through market and competitor analysis. Lead the design and pilot of programs and initiatives that position Traveloka as a differentiated brand in the region.
Requirements
6+ years in campaign, growth, performance marketing and/or project management roles
Tech/e-commerce experience is a plus
Proven success managing large-scale, multi-market campaigns
Bachelor's degree in Marketing, Business, or related field
Exceptional stakeholder and cross-functional collaboration skills
Strong communication and problem-solving abilities
Highly structured, analytical and results-driven
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
We aim to level up the full potential of Travelokans regardless of gender with reputable workshops, seminars, networking events!
Employee Assistance Program (EAP) is an individual counseling program in place to help support the general wellbeing of Travelokans.
Traveloka Academy is formed to help employees develop themselves as they build careers within Traveloka.
0 - 10 Years of Experience
